Wearing foundation can even out your skin tone and provide a blank canvas for the rest of your makeup. The most important trick to wearing foundation is to keep everything natural. Ideally, it shouldn't look like you are wearing makeup at all. Here are a few things to keep in mind when choosing a foundation and applying makeup.
Finding the right foundation is the most important aspect of proper application. Two things to consider are color and texture. Yellow-based foundations are the most natural looking for all skin types. The correct color should blend seamlessly and disappear into your skin; this will keep the look natural.
You may need to change colors throughout the year based on your level of sun exposure. As your skin darkens -- along with your freckles -- you may want to increase coverage based on both the color and the type of foundation you use. A powdered solid, cream or stick foundation will provide a medium coverage, which offers a bit more than a sheer liquid foundation or tinted moisturizer [source: Bernbaum]. On the other hand, if you would like some of your freckles to shine through, either a sheer foundation or tinted moisturizer would be a great alternative.
When applying foundation, you will first want to start out with clean skin so the makeup applies evenly -- make sure you cleanse and moisturize before you begin. If you want additional staying power, makeup artists recommend applying silicone-based primer first. After applying the primer (or after cleansing if you choose to skip the primer), apply dots of foundation with your fingers to the forehead, cheeks, nose and chin. Then, using a synthetic sponge, blend the makeup outward to the jawline and hairline. Next, apply concealer to any uneven areas for extra coverage using a brush or dabbing with your fingers. Finally, you can set your look with a light dusting of loose powder. This will give you a clean surface for the rest of your makeup, and it will disguise any skin imperfections that you would like hidden.
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